Showing up on Google Maps is absolutely essential for attracting new customers. Having your business properly listed on Google My Business, and appearing in search results can be the difference of making it big and being forgotten.
With a verified Google My Business account, detailed information about your business will appear across all of Google’s platforms, including search and Google Maps, giving your business a big SEO boost. If you don’t have a Google My Business Account, follow these easy steps to get your business listed.
Create a Google Account and go to Google My Business
First, you’ll need to create a Google account. We recommend this account should be your business Gmail account. If you already have an email address at Google (gmail.com) simply log into your account. Visit the Google My Business page, and then select the button in the top right-hand corner that says ‘Manage Now’. It is a good idea to search for your business first to make sure it doesn’t already exist. Chances are if you’re reading this blog, your business has not yet been added. In that case, you’re going to want to add your business in.
Enter Your Business Details
Next, you will be required to enter business details such as the business name, business address, and business phone number. Afterwards, click through the questions that Google asks, ensuring that each answer is correct. Finally, choose your category for your business. Google will then ask you if you’d like to claim this business. It is best to choose the “mail” option.
Verify Your Business
Google will want to verify that your business is located where you say that it is. The way they accomplish this is by mailing a physical postcard to the address that you have provided. This postcard, which usually arrives in 4-5 business days, contains a verification PIN that will activate your listing once entered.
Get Google Reviews
Congratulations! Your business is now on Google Maps. While this is an important step to doing business in today’s digital world, having your business show up in local search results isn’t guaranteed. You will want to continue to optimize your Google My Business listing as well as get quality reviews from customers to move up in the rankings and have your business show up first in local listings.
If you want to accelerate your Google ranking, the next step would be to strategize a PPC Campaign with Google Ads! Contact us at Smart Comm to lead the way!